Article by Sandra Ashford 22.06.16
I don’t need anyone to write my blogs/social media/web copy. Why would I when I can do it myself. But can you?
Do you see your business from your customers point of view or are you just seeing it from your point of view? Is it too technical so that no one will understand it? Well quite frankly yes, some of you are!
So what makes a good blog? It needs to be engaging and even conversationally styled, enough words to keep you hooked but not too many to put you to sleep. Blogs are not bedtime reading, or at least they shouldn’t be.
Think about who you are writing the blog for, what does it need to achieve, where are you going to showcase it?
Another question you have to ask yourself, and you need to be objective here, not easy I know, but are all your blogs sounding too similar? Quite often a new perspective and fresh eye can do wonders for your brand or business.
So next time someone asks you if they could write you a blog or give you some ideas for your social media keep an open mind and give it a go. Who knows what it could do for your business.
You know what they say, a change is as good as a rest!
So if you fancy a change then take a look at footprintsocialmedia.co.uk.
Footprint Social Media